Typography poster //TYPE+TEXT Festival — invited only
2015
The Image Promotion Poster of Bocconi The poster stresses the main impression for propaganda by overlying technique. The whole design inspiration is reflected in the diamond sign and the “horse”, as a spirit totem, of the company. The horse model is composed of hundreds of combination of points, lines, and surfaces. The visual combination of three-dimension graph and flat sharply increases the sense of space and movement and spread , in a characteristic way ,the cultural idea of the company : infinite originality , infinite vitality and being the leader of china’s creative and vibrant brands.