Having a good heart Having a good heart

Having a good heart

由...制作
Carlo Cadenas
分类
Category B — PROFFESIONAL //IPBL 17

Category B — PROFFESIONAL //IPBL 17


2016

The Global Biennale of Graphic Design was in its 12th event in 2016. To celebrate it, they launched an international call to designers, illustrators and visual artist to send Posters designed between 2014-2016 to exhibit in their activities. You could send the Posters to 8 distinct categories. I chose to design a new one for the Category called “Mercy”. They received around 17.000 works. My Poster was selected for the exhibitions that took place in Russia, Montenegro and other countries. "Brief: Mercy and forgiveness themed posters, Holy Year of Mercy (2016)". The concept of the poster is “Having a good heart”, as I believed that only the people with good intentions could forgive and have a merciful behavior. I thought it was an effective way to inspire people into having this thinking. I handcrafted a plasticine heart model and a proper environment to transmit the message I wanted. Even though I’m not a religious man I designed the Poster because it was a good challenge.

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